Brand Summary

Vibe House Hot Pilates is a brick-and-mortar boutique fitness concept built for today’s fitness and wellness-driven consumer. The experience combines mat-based Pilates, rhythm based movements, immersive lighting, and high-energy music, all powered by infrared heat to deliver both performance and therapeutic benefits simultaneously. Because the format is mat-based rather than reformer-based, the initial investment and build-out are significantly lower. The open room design allows more participants per class, creating a highly communal, emotionally engaging experience all while driving strong unit economics. By blending low-impact strength, biohacking infrared technology, and a crave-worthy class environment, Vibe House is positioned at the intersection of a new rising demand in the fitness industry, making it an exciting and scalable franchise opportunity for what’s next in boutique fitness.