Brand Summary
Training Mate is a social fitness movement—51% social, 49% fitness. Members join for our fun, 45-minute HIIT classes and stay for the friendships, events, and community spirit. Founded in Australia and refined in Los Angeles, Training Mate began in 2013 when former pro rugby player Luke “Milts” Milton opened his first West Hollywood studio. His mission was simple: make fitness fun, keep coaches approachable, and help anyone achieve a healthy lifestyle. The concept quickly gained traction, leading to locations in Studio City (2015), Santa Monica (2019), and Dallas (2022). In 2023, Milts and CMO Kerry launched franchising, partnering with franchise expert Gillian Harper and Franchise FastLane’s CarPool program to combine proven development systems with direct founder access.
Our workouts are fast, varied, and welcoming. With 45-second stations, the energy stays high, legendary coaches tailor sessions to all abilities, and low-impact cardio delivers results without injury. No two workouts are ever the same, keeping members engaged and challenged.
For franchise owners, Training Mate offers a proven model with strong AUV, high profit margins, centralized programming, and the backing of a trusted, growing brand. It’s a fun, rewarding business that builds fitter, happier, healthier communities.