The Plunge House®

Brand Summary

Plunge House taps into the booming $44B wellness industry by offering a unique and high-demand business opportunity. As the first nationally franchised model specializing in hydro contrast therapy, Plunge House provides an exclusive, members-only experience in a communal setting. Featuring 8+ cold and 8+ hot plunge tubs, state-of-the-art locker rooms, steam-rock saunas, towel service, tea bar, and vitamin-C infused showers, it’s designed for relaxation and recovery. This low-staffing, recurring membership model offers exceptional potential for entrepreneurs. Backed by experienced franchisor support, Plunge House is positioned to dominate the growing recovery and wellness market nationwide.
$598,500 - $960,200
Investment Range
$293,903.20
*2024 Average Gross Sales:
22.18%
Other Revenue
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Experienced parent co & leadership
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Science-backed recovery & wellness techniques
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First contrast hydro therapy franchising national
The Plunge House®
7%
Royalty
up to 3% of monthly gross revenue
Brand Fund
$750,000
Financial Requirements
Get to know the Brand

Business Basics & Stats

Key Stats

The Plunge House®

Founder

Adam Rice & Amanda Hall

Home Office Location

Charlotte, NC

Company Founded

2024

Began Franchising

2024

Industry

Health & Wellness, Recovery, Mental Wellness, Anit-aging

Industry Size

$6T Wellness, $200B Mental Wellness

Veteran Discount

$5,000 each license

Group Health Insurance

No

Company Units Open

1

Franchise Units Awarded All Time

8

Franchise Units Awarded Last 12 Months

7

Franchise Units Open

1

Number of franchisees

3

Passion to Help People
Passion to Help People
No Industry Experience Required
No Industry Experience Required
Values Outstanding Customer Service
Values Outstanding Customer Service
Ability to recruit and scale a team
Ability to recruit and scale a team
Leadership Skills
Leadership Skills
Business Acumen
Business Acumen
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