Squeeze

Brand Summary

Squeeze is the brainchild of Drybar Founders, Michael Landau & Alli Webb, and led by Drybar's former VP of Marketing, Brittany Driscoll. In partnership with award-winning architect Josh Heitler, and Drybar Creative Director, Cam Webb, our team is disrupting an outdated industry and creating A Way Better Massage Experience! Squeeze was created because people love getting massages (it’s a $19B industry!), but felt there were two limiting options to choose from: affordable discount chains offering subpar customer experiences, and high-end spas and hotels charging over $250 for a massage, making a routine experience unattainable for most. Frustrated by the current options, we created the brand and experience we were longing for, but did not yet have access to.
$534,150 - $1,284,500
Investment Range
$660,268
*2024 Average Gross Sales:
Other Revenue
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Tenured leadership team
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Best in Class Training/Onboarding procedures
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Pinch Me Perks Employee Retention Program
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Support arms in place to ensure development efficiencie
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80+ shops in development!
Squeeze
$1,500,000
Financial Requirements
Get to know the Brand

Business Basics & Stats

Key Stats

Squeeze

Founder

Co-Founders: Alli Webb, Brittany Driscoll, Michael Landau, Cameron Webb, Josh Heitler, Sarah Hutnick

Home Office Location

Co-located: Studio City, CA & Nashville, TN

Company Founded

2019

Began Franchising

2021

Industry

Massage

Industry Size

$19B

Veteran Discount

10% off Franchise Fees

Group Health Insurance

No

Company Units Open

1

Franchise Units Awarded All Time

Franchise Units Awarded Last 12 Months

Franchise Units Open

20

Number of franchisees

Desire to scale / multi-unit ownership
Desire to scale / multi-unit ownership
Owner Operator Preferred
Owner Operator Preferred
Relationship Builder
Relationship Builder
Passion to Help People
Passion to Help People
Values Outstanding Customer Service
Values Outstanding Customer Service
Passion for health/wellness
Passion for health/wellness
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