Project LeanNation

Brand Summary

Project LeanNation (PLN) is revolutionizing the prepared meal space by offering much more than just meals. Through centralized manufacturing and distribution, PLN ensures franchisees have no food prep or specialized labor requirements, making it a streamlined and low-maintenance business. The brand stands out by providing nutritional coaching support, personalized guidance, and community impact beyond the four walls of the business. PLN's S.T.E.P. Approach includes: Support: Ongoing coaching and partnerships with local organizations to build healthier communities. Technology: Cutting-edge tools that track progress and personalize meal plans. Education: Empowering members with knowledge to make lasting lifestyle changes. Prepared Meals: Convenient, dietitian-approved meals that make healthy eating easy. This model delivers high average unit volumes (AUVs) with a reasonable investment, offering a sustainable, community-driven wellness solution.
$237,500 - $354,000
Investment Range
$687,421
*2024 Average Gross Sales:
23.4% or $427,417
Other Revenue
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Community Centric -- for the people, not just food
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Technology driven
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Central manufacturing of meals, shipped directly to the stor
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Experienced leadership team
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High-demand industry
Project LeanNation
7
Royalty
2% of gross sales
Brand Fund
$500,000
Financial Requirements
Get to know the Brand

Business Basics & Stats

Key Stats

Project LeanNation

Founder

Tim Dougherty

Home Office Location

Rochester, NY

Company Founded

2015

Began Franchising

2022

Industry

Weight Loss-Management/Healthy Prepared Meals/Health & Wellness/Retail

Industry Size

$225B

Veteran Discount

N/A

Group Health Insurance

No

Company Units Open

1

Franchise Units Awarded All Time

50

Franchise Units Awarded Last 12 Months

20

Franchise Units Open

30

Number of franchisees

40

Desire to scale / multi-unit ownership
Desire to scale / multi-unit ownership
Relationship Builder
Relationship Builder
Passion to Help People
Passion to Help People
No Industry Experience Required
No Industry Experience Required
Values Outstanding Customer Service
Values Outstanding Customer Service
Community Centric
Community Centric
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