Brand Summary

Founded in 2021, HardTop Hotel is the leading provider of HardTop and SoftTop storage and installation services for Jeep Wrangler, Gladiator, and Ford Bronco owners. Our mission is to make vehicle ownership easier and more enjoyable by eliminating the hassle of seasonal top swaps and secure storage. HardTop Hotel specializes exclusively in swapping, storing, renting, and selling hard-tops and soft-tops - a focused niche with millions of vehicles in the U.S. that benefit from seasonal top changes. By concentrating solely on this segment, HardTop Hotel delivers expertise, convenience, and peace of mind to owners who want to maximize their spring and summer driving experience. The company stands out through a mobile, at-home service model: trained crews visit customers directly to remove or reinstall tops and, storing them in secure facilities between swaps. This experience is powered by proprietary software that streamlines scheduling, communication, billing, renewals, and marketing - enabling smooth, consistent, and dependable service across all locations. For franchise owners, HardTop Hotel offers a unique business built around recurring seasonal demand, strong customer loyalty, and a vibrant enthusiast community. With a system designed for operational efficiency and high-quality customer experience, franchisees are empowered to grow a brand customers trust year after year. HardTop Hotel isn’t just a storage or auto-service business. It’s a lifestyle-driven, purpose-built brand created to solve a real problem for Wrangler and Bronco owners - delivering freedom, convenience, and expert service to a passionate and growing market.